Movie Side By Side

It seems like every single day there is a new piece of technology emerging in this day and age. Now the hot new term in every single one of my journalism classes is multi-media journalist we now have to be able to write a story, shoot the story and then edit the story. What that we also need to be able to put the story on all platforms like websites, TV and of course social media! To be able to reach across the regular demographics and broaden the normal audience. You can see this now because even CNN has a snapchat application according to Business Insider 45% of snapchat users are between the ages of 18-24 and 26% 25-34 yet their audience on Television is 51.1% between the age of 25-54 they are really trying to reach into a younger demographic with their snapchat. Another thing that I will always remember that my favorite professor Linda Pattillo said it’s that it’s no longer a 24 hour news cycle it’s a 24 second news cycle with this new technology we must always be “on” and connected with news stories and our audience. This pushed the “need to be first” in the fore front which can lead to many mistakes due to the Fog of war with the new technology we must remember that being right is more important than being first. That can get in the heads of many young reporters and that big news room scare.  

These tools are very important in the new possess for digital journalism because I feel as if they have a make or break aspect to your career. Understanding these tools will only push you forwards and not learning these tools can hinder you from jobs in the market or the one you may already have. Video is to me one of the most important possess to learn if you want to consider yourself a multimedia journalist if you have horrible video as a journalist something that you can’t give to your news room they would even be able to put anything up. People that are even on their own need good video. No one likes to watch poor video quality and will likely click off within the first 3 seconds so without knowing/learning the video quality you won’t have viewers regardless if you are a professional journalist or just starting out on YouTube you need good video quality. Another very important tool is audio and my goodness it’s one of my biggest struggles. Getting good audio because again people won’t listen or pay attention so without learning both of these tools hand in hand the content that you create and put out for the world will not been seen by many. Learning trends and how to properly uses them for your advantage see where what and how people are reading the news and hopeful not a surprise that it’s not the newspaper anymore. This goes hand in hand with teach your audience a lot of people get their news from social media that means be where your audience is! Getting a Facebook, twitter, snapchat, Instagram, YouTube, Pinterest, the list goes on and on but you need to find where your readers are and give them your content in the easiest way possible. Also learning how to engage with them on these social media sites like learning how to tag properly find out when people are mostly on these sites by using other pieces of technology. Another way is to test what people like on you social media sites when you get a lot of likes or comments on a certain post and dissect that post as to what made it so great and try to replicate what you did (of course with a different story). All of these tools can help me become a better journalist while being in school and learning various things.  

All of this information will help me become a journalist that companies will want to hire. In this day and age stations want to save money and hire less people. Knowing how to work a camera and edit and get good audio is the better than knowing only one thing it would be more beneficial to have a worker that can do way more. This will help me get my stories out to a broader audience by creating content for TV, Radio or online. Another way that these new technologies have already helped me it gets my name out there these technologies helps anyone create website or microblog like twitter or Instagram! Many people (even a potential show for GSUTV) have gotten “famous” or jobs from being on these social media sites. Technology is changing the world for good and bad. Helping journalist get their foot in the door and helping build a portfolio 

Interview with a Journalist

Linda Pattillo attended Colgate University of undergraduate college and Columbia University- Graduate school of Journalism to get her master’s degree. Once leaving grad school she worked her way through local news from Charlottesville to Richmond to Miami. Then worked at ABC news for seven years as an Atlanta correspondent then a London correspondent that worked on many international stories and war coverage. She experienced a lot of different gatekeepers good and bad and having to deal with being a woman war correspondent in a male dominated field. (Honestly I think every industry is male dominated because even in many fields that are “women’s jobs” men still make more money).  She dealt with clothing issues that differed between men and women, and the need to go above and beyond in order to get just as far as her male counterparts we also briefly spoke about the salary difference between her and the other men in her combat pool yet, they did the same work. Linda Pattillo is an amazing, hardworking and talented reporter yet she still faced scrutiny just for being a woman.

Professor Pattillo spoke of the male and female gatekeeper that both helped and hindered her from the next opportunities. In the local news area most stations were activity looking for women news anchors so they were very positive gatekeepers for her. Once she was at ABC News Peter Jennings was a much respected gatekeeper and mentor to. He took an interest in her career and helped her grow her writing and was a great example of a journalist that she could learn from.  Yet, she still had some standing in her way there was a woman who will remain nameless as the executive producer at World News Tonight that only promoted men onto the show. May of the hire ups didn’t pay much attention to that fact but all the women noticed. This reminds me so much of our discussion that although women will be shown as only sex objects in commercials and other ads there are still some women in the corporate  realm that hold you back and let the stereotype live on. Or they don’t give promotions to other women because they assume others will think “oh she promoted her because she’s a women”. So as we can see even with a women at the top many women still are not as successful as men.

When it came to clothing she felt as if there was huge difference in what women could wear verse men. For example, there was always a big emphasis on what they would wear, women needed to look good but not over the top. At one point one of her colleagues was criticized because she wore red lipstick. Women would always have to think if the jewelry that they wore was it appropriate for a war zone which was a problem men never face.

When speaking about women going above and beyond to get just as far in their careers  Mrs. Pattillo gave me a quote that reminder her about it “After all, Ginger Rogers did everything that Fred Astaire did. She just did it backwards and in high heels”. Basically women did so much and sometimes even better yet didn’t always get the credit that they deserved. She felt that if it was not stated that it was implied that women were always under scrutiny. The example she gave me was the gulf war “it was all men standing up on the roof of the hotel in Saudi Arabia doing the live shot and I was sitting in the news room as a young female reporter. So in order for her to get on air she had to join the combat pool to be able to cover the story and she did just that! At first her unit was very welcoming she said but she constantly had to prove that she should be there by digging her own fighting hole each day when they settled into a new place! She also said that there were marines that felt she shouldn’t be there, that if they were to go onto combat they would need to rescue her instead of worrying about their duty rather than a male reporter witch they wouldn’t have to save. At this time the marine corps didn’t allow women in combat so when gulf war started they wanted to send Mrs. Pattillo back and ABC news had to petition the Marine corps in order to allow her to go on and cover the war. Not only did women have to go above and beyond to achieve close to what men got but there was also a salary different between men and women too. Pattillo said “ in a really crazy way you knew when someone said at lunch I just maxed out on my social security and you hadn’t maxed out yet and it goes to a maximum salary that they made more than you did” for the same job.

Later I asked about some female role models that she looked up to. She said “there weren’t a lot of them at the time I think Diana Sawyer and Barba Walters reaching way back I always use to admire Martha Gellhorn who covered wars in Europe”

My last question to professor Pattillo was how we can change the dynamic of women in media, I prefaces with talking about the MANYYYYY uneducated women that represent our culture in today’s society. She responded with that women and men need to be properly educated before being promoted in her realm you need to have the “journalistic chops” in order to be promoted!

This interview showed me how deep the gap between men and women really is sometime the people holding you back and can be women as well. Yet she also taught me that if I work hard that I can have a very successful life in journalism I just have to know what I’m doing. Knowing what you can bring to the table and having the skills and talent, that is something that no one can take away from you man or women learning this will  help me hone in on my skills so next month when I’m in the job market I know how to present my best self so I can get the jobs!

The People We Don’t Talk About In Media

The first lady of the black press, first black female radio and television commentator and the first black reporter to cover the Vietnam War. All of these incredible acclamations belong to the one and only Ethel Payne yet, she goes unheard of in most history and journalism classes. After her death in 1991 the Washington Post goes on to say “had Ethel Payne not been black, she certainly would have been one of the most recognized journalists in American society. But because of the effects of discrimination in this field, she was, to a large degree an unsung heroine.” She didn’t just wake up and become the first lady of the black press she worked hard at it in 1948 is when she got her “break” into the world of reporting. Payne was a hostess for a military social club in Japan where should would document the treatment of black service men in her daily journal. She gave her journal to a writer over at the Chicago Defender (an African American newspaper) and her works were turned into a front page story and that is how her career took off.

She was originally brought on to write feature pieces for the defender but she soon took over as an investigative reporter because she knew how to get America to pay attention. Topics of race and discrimination were not seen by white American because none of their news sources covered the truth or they just didn’t care to listen. Still Payne was bold and knew how to get white Americans to see to the “black news”.  At one of Eisenhower press conferences the asked him about an executive order that could end segregation across state line in train and bus travel. Eisenhower was not too happy with the question and shot back with “What makes you think I am going to give special favoritism to special interests? I am the president of all the people.” Needless to say she was froze out of every other press meeting while he was still president but, it did make white America pay attention to “black problems” instead of only going back to the news station with the predicable questions and answers they had a story that was likely new to them- problems in the African American world. Payne was able to sit at the press table for presidents from Dwight D Eisenhower to Ronald Reagan but political news was not all she covered. She worked on pieces about labor unions, the bus boycott, Little Rock Nine and the 1963 March on Washington.  According to The Washington Post “she reported from 30 countries and interviewed leaders on six continents”.

She wrote for her people and spoke out against the many discriminatory things that happened to them. She brought light to African American struggles that many main media organizations ignored.  As she was quoted saying from her biography “Eye on the Struggle” “We are soul folks,” she declared in 1967, “and I am writing for soul brothers’ consumption.”

Trump and Free Media

The media can make or break a presidential election and as far as the election in 2016 is concerned it seems to be working favor for one candidate in particular, Donald Trump. It is said that all press is good press and from the looks of it that’s true because Trump has 23 times the air time of democratic candidate Bernie Sanders and is leading in the polls by a great margin but, is this really helping out county. The news is supposed to be the 4th estate/the watchdog of the government yet it seems with this election they are just falling into what is “popular” not the facts that are important in helping Americans pick the next president.

According to New York Times “he (Trump) spent less on television advertising — typically the single biggest expenditure for a campaign — than any other major candidate, according to an analysis by SMG Delta,” If you need a comparison in numbers Trump spent 10 Million as opposed to the highest spender Jeb Bush who spent 82 million! When it comes to “free media coverage” (Posts on issue-specific blogs, articles in local and national newspapers, and live news stories can expand your reach beyond your existing networks.”)  Bush receives about 214 million $ while trump gets 1,898 million$. According to New York Times “Mr. Trump earned $400 million worth of free media last month, which is about what John McCain spent on his entire 2008 presidential campaign”

With all of this free time that he is getting most of it is not spent on his politics and ideas it’s is spent on silly things he says or his hair do. Donald Trump said it best himself “If you get good ratings—and these aren’t good, these are monster—then you’re going to be on all the time, even if you have nothing to say.” All news stations need advertisement money in order to “keep the lights on”- so to speak. Trump will give their news rooms clicks, views and video watches which on the surface to advertisers looks great they will know for sure their product is being seen by millions but people fail to see the negative effect that is has on the nation when you solely worry about you advertiser money. Stated by Columbia Journalism School Review “It is unbelievable, and that’s why Trump makes for especially entertaining campaign coverage. But Trump’s rise has been no accident. He’s a well-known political outsider who speaks in black-and-white proclamations, satisfying the media’s and the public’s shared craving for celebrity, novelty, and clarity.” He knows that the things he said will get him on are for peeps sake he had a reality show, he knows that the most outlandish makes it to the next season, gets sponsorship and get the most air time.

 

A great example that shows how much unnecessary coverage that Donald Trump can be seen during a time where the media should have dug MUCH deeper to find out information on Trumps alleged intern that retweeted:

“@mygreenhippo #BenCarson is now leading in the #polls in #Iowa. Too much #Monsanto in the #corn creates issues in the brain? #Trump #GOP,”

This is very interesting because we didn’t get any more information about this “intern” normally media outlets will try and find this person to PROVE the truth of the candidate.

Even the media recognizes their fault I their actions of covering Donald Trump at the exceptional levels that they do. National Journal columnist Ron Fournier says. “We in the media are definitely fueling his rise. But on the other hand, we in the media may burn him up … . We would not be doing our jobs if we were not giving him an inordinate amount of attention. He is the frontrunner.” Yet in 2008 and 2012 when president Obama was the “frontrunner” he did receive “free media” because of the history that lied within him running but he received no where nears the amount that Trump has received I terms of dollars  “Obama once  said that while he took “some” responsibility for the worsening tone of politics, the media also needed to accept responsibilities. The president told reporters that the American people depended on them to sort through the theatrics of the presidential campaign and remained “hungry for the truth.”. Even the president recognizes the detriment that the media is doing to a society.

 

We the people depend on the media as a fourth estate, to be the watch dog of the government. Not to give us entertainment, funny memes and not to pay their bills. People trust the media less and less for these reasons as a young journalist we must be on the watch for this “fake” idea of news. The main purpose to report something, IS IT NEWS WORTHY and at this point Trump’s funny anecdotes, hair and raciest statement are no longer news worthy! The media created this monster so it is up to them to put him to rest.

Let’s talk about Snapchat

spcSnapchat is one of the most popular apps to date. Mostly popular with young adults to send shout videos and pictures with fun filters, geo- tags and you can draw on the is pictures. There are many fun features

  1. Send text messages
  2. Make phone calls
  3. Make video calls
  4. Send money $$
  5. Keep up to date with the news and what is going on in other parts of the world
  6. Keep up to date with celebrities and with your friends

Now snapchat is great there are also many thing that are not some good about it like that it is more or less created for fun selfies not news items.  You can’t site your sources/ give people your links.

Regardless of snapchat downfalls it is still a great use for journalist to get their name out to others.

Linkedin

linkedin-logo..png

Social networking site for the business community. You need need to add your resume which is basically adding each of your experience. Try to use things that are geared toward the field that you want to go in. When it comes to photos you need to dress in the cloths you would wear at that job!

Connect Connect Connect!

Don’t add people that you don’t know make real connections this site is not for friendships its for businesses. Add Linkedin you the end of your email so people can add you and find who you are especially if emailing a potential employer.

In order to build relationships, it is important to join groups that deal with the company you want to work for or the industry that you want to go into. Just make sure you are not in 50 groups (which is the max) because you want to be active with the members and it will be hard to be active with 50 groups.

VIDEO, something I never thought of but a video cover letter would be amazing you can showcase why you really are without someone reading (which they will read two lines and be done) you can engage your future boss with a video about yourself and why you will be great fort the job

 

https://www.linkedin.com/regineamos

http://www.askamanager.org/2015/06/how-to-create-a-video-cover-letter.html

 

Twitter

140-character limit and allows you to retweet

Based in San Fran

Created 2006

Must have tool for journalist you can hashtag (#) to get your information out to a broader audience and @ people to show and give the sources

Always remember do not bore people! Tweeting for your audience and giving personality is a must always check sources nothing worst than having wrong information, the internet is big and people will find out and the people of twitter will DRAG YOUU and let you know you are wrong and WHY trust me I see it everyday)

Some great people/organizations on twitter would be CNN, BuzzFeed, Gabby Noone, Quinta B (my favorite) they tweet and know their audience which is most important.

One thing I love looking at on twitter would be twitter fails because the community of twitter will call you out in a hot second. For example, #McDStories this was a marketing plan by McDonalds for people to tweet about good times and foods at McDonalds but it quickly turned to talks of bad food codes, food poisoning and gross food.

Share your twitter with embedded links and gain followers!

 

https://twitter.com/BuzzFeed?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor

 

https://twitter.com/quintabrunson?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor